Everything, answered plainly.

Bylda is behavioral sales intelligence software. It turns recorded sales calls and CRM activity into behaviors, patterns and outcomes, gives each rep one change to make, and measures whether the behavior changed. It sits alongside the CRM, dialer and call recorder you already use rather than replacing them.

A CRM records activity and stores what someone typed after the fact. Bylda measures the conduct inside the conversations that produced those records — how much discovery happened, how objections were handled, where pricing landed relative to decision criteria, who actually attended. Your CRM stays the system of record; Bylda is the system of intelligence on top of it.

Conversation intelligence analyzes one call at a time and hands a human per-call metrics to interpret. Bylda treats behavior repeating across many calls, reps and outcomes as the unit of analysis, returns one ranked directive with the evidence behind it, and then uses what happened next to judge whether that recommendation was right. Bylda is not a call library, so many teams run both.

Bylda reads calls and activity from your CRM, dialer or call recorder, or from a manual upload. Salesforce and HubSpot are the two we document in detail. Writing behavioral context back into the CRM is on the roadmap, not in the first release. If you run something else, ask us.

No. That is the point. Reps get a 60-second brief with one focus, and their own calls and progress. There is nothing to switch on during a call, because Bylda reads the recordings your tools already make.

Most teams are live in an afternoon. Point Bylda at where your calls already live (your CRM, dialer or recorder) or upload recordings. There is no data migration because Bylda works alongside the CRM you already have.

That is the normal starting condition and it is not a blocker — Bylda reads conversations, not your existing records, so poor CRM data does not degrade the analysis. We will show you the change against your own baseline rather than quote a completeness figure from someone else’s deployment.

Yes. Bylda scores tone, emotion and sentiment alongside conduct such as questions asked, pauses, interruptions, response latency, speaking pace, sequence and attendance. Each reading appears on the call timeline, tied to the moment it came from, with a confidence level, so it can be checked by listening. They are signals to investigate, not verdicts on a person.

Never. Your conversations are not used to train shared or third-party models.

Bylda is sold on a contract scoped to your team. There are no public plans or per seat prices. Request access and we will reach out to walk through your team, your call volume and what a rollout looks like.

Yes. Bring one week of your team's real conversations. Pick a finding you doubt, listen to the timestamp Bylda cites, and decide whether it is right. If the findings are not useful, we stop — there is no long pilot to unwind. You keep everything Bylda produced either way.

Bylda analyzes recordings your team already makes, so recording consent stays with the tool that records. How Bylda handles and protects that data, including the DPA, is on the security page. If you need something specific, ask us.